• Nexxus Commercial Application Suite

Are You Being Heard?

The growth and complexity of sales and communications today is daunting. The industry spends $135B per year on sales and marketing, but are your critical messages being heard by the right people?

Customers need help cutting through the noise. They want to receive valuable information, not be subjected to random acts of marketing. But delivering on this requires precise information.

Make the most of every conversation with IMS Health’s Nexxus™ Commercial Application Suite: cloud-based applications for healthcare and life sciences that integrate sales and marketing activities across the ecosystem.

  • Attract the customers for whom you can deliver the most value
  • Ensure your sales and marketing messages are heard by engaging customers across their preferred channels
  • Refine your approach to elevate customer outreach from marketing campaigns to ongoing conversations

IDC MarketScape Names IMS Health a Leader for Worldwide Sales and Marketing IT Outsourcing

IMS Health was recently named a leader for Worldwide Sales and Marketing IT Outsourcing by IDC MarketScape. This recognition was announced in an IDC Report, IDC MarketScape: Worldwide Life Science Sales and Marketing ITO 2015 Vendor Assessment

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Life Sciences—and Healthcare—Depends on Data

The healthcare industry runs on data. It produces more transactions per day than the New York Stock Exchange. 

Life sciences and healthcare companies need applications that can ingest, transform and analyze vast quantities of data in a manner previously impossible with standard computer architecture or applications. 

To meet these needs IMS Health has developed applications ready for the data-driven world. 

Integrate Sales and Marketing Activities across the Healthcare Ecosystem

Featured White Papers and Insights

The Healthcare Communications Journey

Effective healthcare marketing today requires coordinating your messages across all channels, tailoring them according to individual preferences and making sure each builds upon the last. 

Multichannel Marketing Software for Life Sciences

In this white paper we examine the various options life sciences marketers have when it comes to multichannel marketing technologies and explain why a vertical solution delivers a competitive advantage. 

Flipping the Model: Making Marketing Move Further, Faster in a New Technology Era

This white paper outlines the journey from traditional push marketing to informed, actionable marketing by examining current challenges, root causes, and the actions needed to make the leap.

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Interested in learning more about how IMS Health's NexxusTM Commercial Application Suite can help you succeed? Let us know how we can help you: